The Audience Effect – On the Collective Cinema Experience by Julian Hanich

We are pleased to inform that the last book by Julian HanichThe audience Effect – On the Collective Cinema Experience, has been published by Edinburgh University Press.

The aim of this book is to explore the experiences spectators have when they watch a film collectively in a cinema. Attending a film in a cinema implies being influenced by other people, an ‘audience effect’ that is particularly noticeable once affective responses like laughter, weeping, embarrassment, guilt, or anger play a role. In this innovative book, Julian Hanich explores the subjectively lived experience of watching films together, to discover a fuller understanding of cinema as an art form and a social institution that matters to millions of people worldwide.